In this modern age, it is a must to have a well-optimized website for mobile usage. Some people still use traditional desktop computers and laptops to search for services and others. But, the number of people using their smartphones to browse the web is growing fast.
The main reasons are convenience and they can do it anywhere. To clearly show you why mobile compatibility is a must for your law firm website, below are some facts and statistics that will encourage you to start working on your website.
The increasing number of mobile users
When smartphones were introduced in the market, browsing the internet has become easier. And it becomes more and more advanced as the days go by. Nowadays, they can search online using their cellphone the same way they do on the computer.
It has made it more convenient for phone users to browse the net while on the go. Because of this, the number of mobile internet users has increased a lot. Thus, it is a must for every website to be mobile friendly and that includes the law services.
• According to the Hitwise report, around 60 of consumers are using mobile devices to search for products and services.
• Around 89% of consumers recommend a brand that gives them a good mobile experience, according to thinkwithgoogle.com.
• 46% of people would leave the site if they are facing a hard time using the site. 50% would not recommend a business with a poorly developed mobile website.
• Around 40% of online purchases were completed using smartphones.
• 88% of people who are looking for local businesses using their mobile devices would visit or call the site within 24 hours.
The list of mobile user statistics is significant enough if you still haven’t decided to focus on making your website mobile-friendly. The mobile users greatly affect the business, and it depends on how your lawyer website SEO agency designs your law firm website. Consumers will surely flock mobile-friendly websites to learn more about their business.
Characteristics of a Good Mobile Law Firm Website
Now that you know the significance of having a mobile-optimized website for your law firm, next you need to know the characteristics of a website to make it ahead of your competitors.
Below are some of the features that can attract more visitors and potential customers to your website. Here are some of the essential aspects you need to concentrate on if you are preparing your website for mobile optimization.
Your website should be easy to access on a mobile device not just for the younger generations but for older ones as well. We all know that the higher percentage of mobile browsers are the young ones but let’s not forget that the older group are also coping up with the latest trend.
2. Attractive Layout
Your website design plays a vital role. The color combination and images should be displayed in a way that is appealing and easy to read or look at mobile devices.
3. Easy to Navigate
Just like what is mentioned in the statistics above, users are not happy with a mobile site that is hard to navigate. Your site should be user-friendly and provides each section and page as simple as possible.
4. Informative and Helpful Content
Your visitors would not want to read on a mobile site that is full of text or uses a font that is hard to read. Make sure you use larger text, but not large enough to occupy the entire space. It is easy to read articles that are separated by subheadings. The content should be direct to the point so your visitors can easily find what they need.
5. Fast Loading Time
If the loading time of your website is slow, your potential clients won’t be able to contact you or might choose another law firm. Make sure that the site loads fast and easy to navigate.
If despite having all the information you need, you haven’t converted your law firm website into a mobile-friendly version that draws the clients, perhaps you need the service of the best law firm SEO Company. They can help you build a mobile website that you need.